Adelaide Fringe is the Southern Hemisphere’s largest, and Australia's biggest, open access arts festival! We completely take over Adelaide, its surrounding suburbs and even some regional areas of South Australia for 31 magical days and nights each year. The city practically pulses with creativity. Honey Pot is Adelaide Fringe’s International Arts Marketplace. Industry delegates from around the world attend the festival to see shows and meet artists for future bookings and onward opportunities. It is recognised as a valued platform connecting artists and their projects with a broad range of attending national and international industry delegates. The Honey Pot marketplace consists of artists and companies programmed in the festival. Artists at all stages of development and professional engagement opt into the program presenting a rich and diverse selection of work. Honey Pot Artists are able to showcase their work in its entirety and connect with over 400 industry delegates. In 2025 we hosted over 403 industry from 37 countries who to date are discussing hundreds of deals with artists, worth in excess of $5 million as a result of taking part in Honey Pot.