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Pitch Right: A Workshop on Sponsorships and Funding

Pitch Right: A Workshop on Sponsorships and Funding

This workshop targeted festival professionals with three to eight years of experience and aimed to break down two essential aspects of festival management – sponsorship and funding. Divided into three different segments, the session started with presentations by the panelists, followed by an exercise for the participants and finally, a pitch presentation.

Speakers

Anshulika Dubey , Co-Founder and COO - Wishberry.in
Illy Jaffar, Managing Director - Kinetic
Jay Shah, Vice President and Head, Cultural Outreach - Mahindra Group
Financial Management
Planning and Governance

About the event

Raising funds and bringing in sponsors for a festival is a challenging exercise. This workshop targeted festival professionals with three to eight years of experience and aimed to break down these two essential aspects of festival management.

The workshop was divided into three different segments and started with presentations by the panelists, where they shared tips and strategies in creating successful pitches. The panel included Anshulika Dubey, Co-Founder and COO Wishberry.in; Illy Jaffar, Managing Director, Kinetic; and Jay Shah, Vice President, Head – Cultural Outreach, Mahindra Group. The three panelists brought in their varied expertise and experiences into the session. Illy spoke about consumer trends and market research as integral parts of successful pitches, while Jay shared what corporates like the Mahindra Group look for when funding cultural festivals. Anshulika elaborated on crafting a pitch, building a story, and adding an emotional and personal touch to the process. The second segment was an exercise for the participants where they had to work in a group and create a five-minute pitch to present to the jury. They were asked to work on a contemporary dance festival that required Rs 15 lakhs in funding. The final segment was the pitch presentation, where each group shared their pitches and received feedback from the jury.

This workshop held as part of the British Council’s Festival Connections in partnership with Arts and Culture Resources India (an Art X Company initiative), an annual programme of expertise, knowledge and networking between India and the UK

Facilities

  • Live streaming

Catch us online

#BRITISHCOUNCIL#FESTIVALCONNECTIONS#FESTIVALSFROMINDIA

About the Organiser

Read More
British Council

British Council

The British Council builds connections, understanding, and trust between people in the UK and…

Contact Details
Phone No 0120-4569000
Address British Council Division
British High Commission
17 Kasturba Gandhi Marg
New Delhi - 110 001

Sponsors and Partners

British Council
Arts & Culture Resources India

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